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CWEP Project 2

Posted By Victoria Veltre, Monday, June 29, 2020

Hi, my name is Victoria Veltre and my business is called VLV Weddings and Events. Since I will be the fonder of the business, I named the company after me. Instead of doing my name, to put a creative spin I did my initials is catchy with the double V. The colors that make up my brand and logo are, soft pinks, gray and black. Gray is a softer form of black and the two pinks are a softer form to each other, so I think it is super eye catching. I want clients to be drawn in, nothing to bright or crazy when first meeting the eye. The company wants to give an inviting to the eye mood. We want clients to feel they can trust us and feel they are in the right hands to bring their special day to life!


The company’s focus will be on social events, such as Weddings, Birthdays, Bridal Showers, Baby Showers, Engagement Parties, etc.  With that being said, in the mood board the pictures are of weddings – a lot of special events can steam from wedding planning (rehearsal dinners, engagement parties, post wedding brunch, bachelor parties, bridal showers) which is why the pictures have that specific target. We want to focus on building lasting relationships, hopefully when bringing in wedding business they remember us for ALL their feature special event needs. If they trusted us with one of the most important days of their life, hopefully they can trust us for other events in the future. 


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